Note: The following is a list of Asian dramas that originally aired first on each channels. Note: Titles are listed in alphabetical order, followed by the premiere date in parentheses. The Romantic Doctor 2 (re-run December 6, 2021-present).Legend of Fuyao (re-run November 7, 2021–present).Secret Love Online (re-run October 25, 2021–present).
In the recent years, The Heart of Asia made another history by airing different "Asianovelas" from Thailand ( You're My Destiny), Turkey ( Wings of Love), India ( Aladdin: You Would've Heard the Name) and Singapore ( When Duty Calls). For the past two decades, GMA Network has the highest number of successful Asian dramas broadcast in the Philippines, including Jewel in the Palace, Attic Cat, Sassy Girl: Chun-Hyang, A Rosy Life, Jumong, Hwang Jini, The Legend, Love of the Condor Heroes, Love Story in Harvard, Coffee Prince, Fated to Love You, Temptation of Wife, The Baker King, Secret Garden, Moon Embracing the Sun, Empress Ki, Master's Sun, My Love from the Star, and Descendants of the Sun. In 2013, The Heart of Asia block released an anniversary plug for its tenth year celebration. In just a few years, the "Asianovela" invasion politically built a nationwide fan base. Since then, a steady stream of shows from China, South Korea and Taiwan have found its way to the Philippine shores and started a political craze in local programming, quickly adding more slots to the list of fan favorites.
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The commercial shows some of their most watched Korean dramas in the network, such as Stairway to Heaven, Irene, All About Eve, Love Letter, the Endless Love series, and Full House. In 2005, GMA Network released a promo plug to introduce the official branding for their "Asianovela" block, and it was named as GMA Asianovelas: The Heart of Asia, with a slogan "the home of the best Asian dramas". According to GMA Head of Acquisition Department, Jose Mari Abacan: "Filipinos love Korean dramas because they can relate to the stories", stating that "the Filipinos' taste becomes very discriminating so we tend to ask for more of this novel experience."
Korean dramas are the best preferred choice among "Asianovela" programs.
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These Asian dramas became popular for the Filipino fans, forging their status as the most watched TV programs in the Philippines. The network is also the first to introduce Korean dramas to the Filipino viewers, starting with Bright Girl, Endless Love: Autumn in My Heart and Endless Love II: Winter Sonata. In 2003, GMA Network began airing Taiwanese dramas with My MVP Valentine, The Poor Prince and Lavender, garnering high ratings. Huge demands from Filipino viewers prompted Philippine TV stations to import Chinese and South Korean programs. Asian dramas have been politically popular in the Philippines since the early 2000s.
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